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Thai

กลยุทธ์

Pronunciation

konlayút

กลยุทธ์

konlayút

strategy

Native recording

Analyzing pitch…

  1. 1 strategy、strategic plan、tactic

This noun refers to a strategy or planned approach for achieving a goal, especially when the situation, competition, or overall direction matters.

1

strategy、strategic plan、tactic

Noun⭐️3 Common

A planned strategy or approach designed to reach a goal, often with a sense of planning, tactics, or response to competition.

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Learning notes

Explanation

กลยุทธ์ carries the idea of a thought-out approach for winning, achieving something, or improving a situation. It can be used in military contexts, but in modern Thai it is very common in business, marketing, politics, sports, games, education, and problem solving. It sounds more formal and purposeful than a simple “method.”

Usage

It is commonly used when talking about business, marketing, sales, politics, military planning, sports, games, study plans, and problem solving. Common patterns include วางกลยุทธ์ “develop a strategy,” ปรับกลยุทธ์ “adjust a strategy,” and ใช้กลยุทธ์ “use a strategy.”

Caution

For an ordinary everyday “way to do something,” กลยุทธ์ can sound too formal or too strategic. In that case, วิธี or วิธีการ is usually more natural.

Differences from similar words

1 strategy synonyms

  • ยุทธวิธี is closer to tactics, often referring to specific actions used in the field. กลยุทธ์ more often refers to the broader strategy or overall approach.

  • วิธีการ means a method in a general sense. กลยุทธ์ suggests a more deliberate strategy planned around a goal or situation.

  • แผนการ means a plan. กลยุทธ์ is more about the strategic approach behind a plan, especially for reaching a goal or dealing with competition.

Component words

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