marketing
A native Thai recording for this word is on the way. Please check back soon.
- 1 marketing、market-related business activity
This word means “marketing”: the business activity of understanding customers and markets and planning how to sell products or services effectively.
marketing、market-related business activity
It refers to the overall business process of making a product or service sell: research, pricing, promotion, channels, branding, and related strategy.
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แผนการตลาด phɛ̌ɛn kaan talàat a marketing plan แผนการตลาด details
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ฝ่ายการตลาดกำลังวิเคราะห์ลูกค้า fàay kaan talàat kamlaŋ wíkhró lûuk kháa The marketing department is analyzing customers. ฝ่ายการตลาดกำลังวิเคราะห์ลูกค้า details
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บริษัทนี้ทำการตลาดผ่านโซเชียลมีเดีย bɔɔrisàt níi tham kaan talàat phàan soo chian miidia This company does marketing through social media. บริษัทนี้ทำการตลาดผ่านโซเชียลมีเดีย details
Learning notes
Explanation
การตลาด is formed from การ plus ตลาด “market,” but it does not mean a physical market. It means marketing as a business activity directed at a market or customers. It is common in business, university courses, job descriptions, and department names.
Usage
It is commonly used when talking about how to sell a new product, increase sales, analyze customers, run social media campaigns, plan advertising, build a brand, or refer to a marketing department.
Caution
ตลาด by itself means “market.” การตลาด means “marketing,” and it is broader than just advertising or promotion.
Differences from similar words
1 marketing synonyms
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ประชาสัมพันธ์ means public relations, focused on communicating information and maintaining an organization’s image. การตลาด is broader and more directly tied to reaching customers and driving sales.
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โฆษณา means advertising, such as TV ads or online ads. การตลาด is broader and covers the whole marketing process, including but not limited to advertising.